This section examines the benefits of clay roof tiles. Clay roof tiles bring warmth and character to the appearance of a building. They are available in a wide variety of permanent colours and textures which over time will weather and mellow, but never fade. Clay roof tiles are a natural and durable roofing product, which will enhance the aesthetic appearance of a roof. Clay roof tiles can withstand the natural climatic elements and improve with exposure, adding to the 'kerb appeal' of a building. Clay roof tiles are a part of the nation's architectural heritage and add to the beauty of the built environment. Clay roof tiles offer flexibility and choice whatever the style of building - traditional or modern. Clay roof tiles are ideal for both refurbishment and new build projects. Clay roof tiles are a premium, quality and cost efficient product. There is now a greater variety of clay tiles available than in the past. Clay roof tiles are a high performance roofing product with a traditional appearance that satisfies the diverse demands within the building industry. Clay roof tiles meets consumer demand for quality natural house building materials. New clay roof tiles with an artificially aged appearance can be used to blend in with historic products.